Some Great Reasons to Add Pad Printing to Your Screen Printing Business...
Why add pad printing to your t shirt printing business?
The biggest reason to bring pad printing in house is diversification. By expanding your product offering, to include clocks, calculators, golf balls, stress balls and countless other products, you can capture even more personalization business from your current client base as well as attract new ones. Your customers are already used to purchasing specialty products, pad printing gives them more to choose from. Printa Systems offers the perfect solution for you to bring pad printing in house, and by doing the job yourself, you can control the cost, the quantity and the lead time while capturing more profit than subbing it out.
Being able to control the quality and turn around time is a big incentive for many t shirt printers to add pad printing. Being able to satisfy your customer in a timely fashion with the quality they expect is crucial. A Printa customer and pad printer in Havre Montana says, "you have to send away to Egypt to get product and it takes forever." Many screen printers have lost a customer due to printed product they subbed out showing up after the date of an event. He adds that he can take care of his customers better by doing the job himself, "service is what I can give them." And service is what keeps a customer happy and coming back time after time.
Quantity is another good reason for internalizing pad printing. That was the main incentive for a Flagstaff, AZ company that offers POP displays, silk screening, graphics, tradeshow booths, custom signs and banners. "We are a smaller city", the owner says, "and our customers are looking for small quantities and quick turn around." He has found the quantity minimum of most promotional product companies prohibitive to his client base. "Customers coming in for custom signs are unique and don't want 100 or more of a product." By adding the 990 Series and bringing pad printing in house, he offers lower quantities to satisfy their needs.
You got the time...
Think you're too busy to turn a profit from pad printing? The Montana printer is not only a decorator (he offers screen printing, embroidery and sublimation in addition to pad printing), he is also a stock broker and golf course owner. He added pad printing to be able to decorate golf balls for local businesses. "Everyone loses golf balls", he says, "what better advertising than to have a rolling billboard?!"
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